Like all good stories, ours began with smelly poos.

What goes in must come out so we took a long, hard look at what we were feeding.

Cats and dogs have never been as unhealthy as they are right now, and it’s easy to see why. Ingredient lists longer than your vets bill, things Jack couldn’t possibly pronounce and shady things you wouldn’t want in your food like non named meat sources, or high levels of veg protein for our obligate carnivorous felines.

Unhappy with the choices available and unable to find a healthy dog & cat food that tasted good and didn’t cost a paw and a leg, we decided to create our own.

Two and a half years on, with the help of expert nutritionists, Scrumbles was born - our delicious range of all-natural dog and cat food recipes with zero nasties and a wiggle of approval from chief tasters Smudge and Boo.